A Beauty Pro With 25 Years of Experience Created a Line Specifically for Age-Related Hair Loss – Well+Good
More than half of all women will deal with hair loss at some point in their lives. For many, it starts right around the time they hit 40, thanks to a combination of genetics, hormonal shifts that cause scalp dryness and follicle sensitivity, and years of damage f…….
More than half of all women will deal with hair loss at some point in their lives. For many, it starts right around the time they hit 40, thanks to a combination of genetics, hormonal shifts that cause scalp dryness and follicle sensitivity, and years of damage from heat and styling. All told, these factors can contribute to shedding, breakage, and thinning over time. So given that there’s no one culprit behind hair fall, the brand Better Not Younger has put out a line of products to help address all of these issues at the root (literally).
Sonsoles Gonzalez, the brand founder and CEO with 25 years of experience, developed the range after struggling to find solutions for her own aging hair. Not only did she set out to deliver products that address all of the different ways that hair changes over time, but she’s also working to shift the narrative around the beauty of aging hair.
“For us at Better Not Younger, it’s about understanding these multi-factorial causes for hair loss and offering solutions for aging hair changes,” says Debra Lin, PhD, the Chief Scientific Officer at the company. “Our products are effective because they have been designed to address these different facets on the scalp, hair, and inner health. From nourishing and re-energizing fatigued hair follicles to delivering ingredients with DHT-blocking properties to promoting scalp health and protecting hair from breakage and heat styling, our products address as many factors as possible.”
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In addition to helping with shedding, Better Not Younger’s products also aid in caring for other signs of hair and scalp aging, like dryness, thinning, and even greying. No matter what symptoms you’re dealing with (or what the culprit behind them is), scroll through for the products that will help keep hair looking luxurious well into your later years of life.
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Superpower Fortifying Hair & Scalp Serum — $47.00
This award-winning serum is one of the brand’s most popular products and is designed to give the scalp everything it needs to produce healthier hair overall. “This product was designed to soothe and nourish the scalp, energize hair follicles, and support stronger and healthier looking hair and less hair fall,” says Dr. Lin. It achieves this by working in three different ways: By inhibiting the production of …….
Source: https://www.wellandgood.com/better-not-younger-review/
